Control freaks

APEX Measurement & Controls, a natural gas measurement company in Houston, TX, created a modern, minimal design for their business cards.

Following the rules

APEX chose a modern and unique design - combining the black and white contrast with a muted lime green. Including a ruler element on the bottom of their business cards, the APEX team are able to easily represent the ‘measurement’ aspect of their business. Their business cards allow them to show exactly what it is they do, and create the best first impression.

Creating custom cards

Not designers themselves, APEX employed a graphic designer to create their card design. Using MOO's Business Card templates and guidelines, APEX's designer was able to ensure their PDF designs were perfectly aligned on the finished business cards.


  • Apex uses ruler marks across it's MOO Business Cards to highlight its skills

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